Business Insight Zone

People in my line of work could quote Seth Godin all day every day. But that would be lazy, and the essence of Seth’s work is to be industrious. In this case, though, he’s worth a quote — and then some:

You’re nuts if you believe me

. . . My job is provoke you into asking hard questions. Ask those questions to your boss and your co-workers and yourself. It’s easy to show that self-aware decisions and thoughtful strategies outperform blind stumbling. . . .

Everything he says there, I intend here. My job is to ask you some tough questions and suggest some possible answers . . . then get out of your way so you can do the hard part.

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